American Podiatric Medical Association


Julia Scherer

American Podiatric Medical Association

I first spoke with TheDesignTribe a little over a year ago on the phone on behalf of the APMA, a U.S. not-for-profit organization. I had a mere idea to create an animation of a pre-teen character called Jordan which would be used as a catalyst to discuss the impact of diabetes. Within minutes of talking with TheDesignTribe, I was assured that this idea would without a doubt become a reality. Ivan quickly took the ball and ran with it, becoming the creative mastermind behind "Jordan's Story". Because of him, our association's whole diabetes campaign fell into place. Ivan took the time to understand our needs as a client, as well as the needs of our target audience, pre-teen children and adults. His scope of abilities is boundless.

The DesignTribe developed a top-shelf web site, posters and other collateral materials that are appeasing to both children and adults. They are imaginative, inventive, and resourceful, and on top of all that, they are a complete joy to work with.

Award for Jordans StoryThe Jordan's Story campaign has received accolades from organizations across the U.S. and received a Silver Award from the Health Information Resource Center. This award honors the nation's best consumer health information programs and is a testament to the quality of design and comprehensive development The DesignTribe have provided. If I had to choose one word to describe The DesignTribe, it would be brilliant!

Julia Scherer, Public Relations Specialist,
American Podiatric Medical Association.

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